When people are applying for jobs, they are hoping that their CV and cover letter set them apart from the rest of the applicants. But, they aren’t the only ones who need to prove themselves during the interview and hiring process. We’ve all gone through negative customer service experiences and it is becoming increasingly more common for job applicants and candidates to experience similar things during their journey to finding and securing a new job. Going through a bad experience during the process will influence the candidate's decision on whether or not they accept your job offer. Going through a negative experience means that an applicant’s emotions and feelings towards your company will change, and they will offload these experiences to family, friends and even online. With so much scope for change and influence on a company’s reputation or brand, it is vital that employers now strive to create a positive candidate experience. But, where do you start? What i...